Thursday, November 28, 2019

War is Inescapable Part of Human Experience Essay Example

War is Inescapable Part of Human Experience Paper War is so omnipresent and commonplace in human history that some scientists even claim that peoples war-proneness could be explained by natural predisposition dictated by genes. Even though a military conflict is too complex to be triggered by nothing but an innate inclination, aggression that fuels it seems to be integral to social behavior. Therefore, war can be regarded as an inescapable part of human existence. First of all, war is an essential part of social experience, as it is provoked by inevitable clashing of interests of nations on a global level. Such conflicts arise because of a perceived incompatibility of actions or goals of hostile parties. A good example here is a ;Cold War logic; which only relatively recently stopped prevailing in international policies of the most of developed countries. It refers to the way of perceiving foreign affairs in general as a ;zero sum game;, meaning that there exist only two possibilities victory or defeat. Consequently, human society is prone to war because rival parties see alms of each other as mutually exclusive. Secondly, war often derives from peoples most Innate predisposition to survive in a world where resources are scarce. Such scarcity, has resulted in a some kind of struggle for existence leading back to the times, when ancestors of the Homo Sapiens competed with other species for food and habitat. Although nowadays people do not have to fight for such basic necessities, there always will be things considered to be rare and vital, for Instance, OLL and natural gas. We will write a custom essay sample on War is Inescapable Part of Human Experience specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on War is Inescapable Part of Human Experience specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on War is Inescapable Part of Human Experience specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Thus, It Is one of the most primitive Instincts of fighting for survival which makes one engage In warfare. Last but not least, a military conflict Is a ubiquitous phenomenon because war begets war. There can be seen a recurring pattern In the outbursts of International aggression war spreads In the manner of an Infection, reproducing Itself over and over again. Likewise, hostile attitudes and tensions soar In response to ar-like neighbors, not mentioning such catalyst of an armed conflict as retaliation and blood feuding. For that reason, the International arena Is predisposed to be a theatre of military actions. All In all, there exist a number of arguments proving that war Is an essential part of human experience. First, It Is kindled by Inevitable Incompatibility of Interests and goals. Second, the scarcity of resources has elicited war throughout the history. Third, aggression provokes aggression, repeating Itself In a vicious circle.

Wednesday, November 27, 2019

Centromere Location and Chromosome Separation

Centromere Location and Chromosome Separation A centromere is a region on a chromosome that joins sister chromatids. Sister chromatids are double-stranded, replicated chromosomes that form during cell division. The primary function of the centromere is to serve as a place of attachment for spindle fibers  during cell division. The spindle apparatus elongates cells and separates chromosomes  to ensure that each new daughter cell has the correct number of chromosomes at the completion of mitosis and meiosis. The DNA in the centromere region of a chromosome is composed of tightly packed chromatin known as heterochromatin. Heterochromatin is very condensed and is therefore not transcribed. Due to its heterochromatin composition, the centromere region stains more darkly with dyes than the other regions of a chromosome. Key Takeaways Centromeres are regions on a chromosome that join sister chromatids whose primary function is for the attachment of spindle fibers in cell division.While centromeres are typically located in the central area of a chromosome, they can also be located near the mid-region or at a number of different positions on the chromosome.Specialized zones on centromeres called kinetochores attach the chromosomes to spindle fibers in prophase in mitosis.Kinetochores have protein complexes that generate kinetochore fibers. These fibers help to orient and separate chromosomes during cell division.In meiosis, in metaphase I, the centromeres of homologous chromosomes are oriented toward opposite cell poles while in meiosis II, spindle fibers extending from both cell poles attach to sister chromatids at their centromeres. Centromere Location A centromere is not always located in the central area of a chromosome. A chromosome is comprised of a short arm region (p arm) and a long arm region (q arm) that are connected by a centromere region. Centromeres may be located near the mid-region of a chromosome or at a number of positions along the chromosome. ​ Metacentric centromeres are located near the chromosome center.Submetacentric centromeres are non-centrally located so that one arm is longer than the other.Acrocentric centromeres are located near the end of a chromosome.Telocentric centromeres are found at the end or telomere region of a chromosome. The position of the centromere is readily observable in a human karyotype of homologous chromosomes. Chromosome 1 is an example of a metacentric centromere, chromosome 5 is an example of a submetacentric centromere, and chromosome 13 is an example of an acrocentric centromere. Chromosome Segregation in Mitosis Prior to the start of mitosis, the cell enters a stage known as interphase where it replicates its DNA in preparation for cell division. Sister chromatids are formed that are joined at their centromeres.In prophase of mitosis, specialized regions on centromeres called kinetochores attach chromosomes to spindle polar fibers. Kinetochores are composed of a number of protein complexes that generate kinetochore fibers, which attach to spindle fibers. These fibers help to manipulate and separate chromosomes during cell division.During metaphase, chromosomes are held at the metaphase plate by the equal forces of the polar fibers pushing on the centromeres.During anaphase, paired centromeres in each distinct chromosome begin to move apart as daughter chromosomes are pulled centromere first toward opposite ends of the cell.During telophase, newly formed nuclei enclose separated daughter chromosomes. After cytokinesis (division of the cytoplasm), two distinct daughter cells are formed. Chromosome Segregation in Meiosis In meiosis, a cell goes through two stages of the dividing process. These stages are meiosis I and meiosis II. During metaphase I, the centromeres of homologous chromosomes are oriented toward opposite cell poles. This means that homologous chromosomes will attach at their centromere regions to spindle fibers extending from only one of the two cell poles.When spindle fibers shorten during anaphase I, homologous chromosomes are pulled toward opposite cell poles but sister chromatids remain together.In meiosis II, spindle fibers extending from both cell poles attach to sister chromatids at their centromeres. Sister chromatids are separated in anaphase II when spindle fibers pull them toward opposite poles. Meiosis results in the division, separation, and distribution of chromosomes among four new daughter cells. Each cell is haploid, containing only half the number of chromosomes as the original cell. Centromere Anomalies Centromeres play an important role by participating in the separation process for chromosomes. Their structure however, can make them possible sites for chromosome rearrangements. Keeping the integrity of centromeres intact is thus an important job for the cell. Centromere anomalies have been linked to various diseases like cancer.

Sunday, November 24, 2019

Sexual Harrasment Essays

Sexual Harrasment Essays Sexual Harrasment Essay Sexual Harrasment Essay Effects and Solutions of Sexual Harassment in Schools Sexual harassment in schools is a common problem. It can lead to nightmares for the victim. Sexual harassment is any sexual activity that makes the victim feel uncomfortable. Although victims of sexual harassment could be both boys and girls, this essay is concerned with girls who face the harassment from boys in schools. There are many studies of students around the world reveal that girls can be a part of solutions that deal with sexual harassment in schools because many of them have uffered from this problem. This essay discusses the psychological effects on victims and the solutions of this problem which would reduce sexual harassment in schools and which should be taken as serious solution for a serious issue. Sexual harassment in schools has many effects and the most dangerous one is the psychological effect. Girls who are harassed in schools suffer through a number of psychological effects. This could be anxiety, frustration, depression, sleeplessness, and nightmares. Moreover, this problem could guide the victim to a suicide. There are along term studies refer to that four out often girls will make a complaint. Many of them feel that any complaint will not be taken seriously. They are also fearful that the sexual harasser revenges or denies. This kind of crime has its harmful psychological effect on girls, so there are many solutions should be taken by many people who live around the harassed or by the victims themselves. Fortunately, everyone can help to produce and prevent sexual harassment. Girls can be a part of the solution by challenging sexual harassment and making sure their school is taking the issue seriously. Girls can protect themselves by many ways. For instance, they can create Stop Sexual harassment campaign by collecting girls stories about the harassment that happened to them and posting them on boards or blogs. They also can make survey for classmates to find out where sexual harassment occurs and what girls think could prevent it, then they take the findings to the rincipal. There is an organization is called Girls for Gender Equity, this organization worked with students to make a sexual harassment survey with more than 1,100 students. GGE found that nearly one in four students faced sexual harassment everyday. Moreover, there is another idea to stop sexual harassment that girls should not respond on the harassers threats and should save the messages and emails of that person and show them to the principle as an evidence. However, all these olution could work, the school staff should work on that too to make sure that the school environment is comfortable for all students. In conclusion, it is clear that sexual harassment in school is a serious issue which nas many impacts on girls especially the psychological one, and sometimes they lead the victim to a very dangerous situation. In the end, however, there are some solutions that the victims can make by themselves. Those solutions should be taken seriously by the school management to reduce sexual harassment in schools.

Saturday, November 23, 2019

Why You Should Get a Job in Marketing

Why You Should Get a Job in Marketing The movie you want to see this weekend? That’s the result of a marketing push. The celebrity â€Å"scandal† on TMZ? Marketing and spin. (Any mention is a good mention, right?) The products you buy, the company names you recognize†¦those are all the results of the hard work of marketers. Marketing is more important now than ever, with so many different forces competing for our attention, in-person and digitally. Marketers can be found in virtually every industry, working to make sure their brands are getting exposure.What Do Marketers Do?Marketers are â€Å"people† people, but they’re also data people. They take information about customers (demographics, spending power, needs and wants) and apply that to products and services to make them appealing to the potential customer base. Marketing professionals analyze the market’s demand for their company’s product or service, and turn that analysis into plans and strategies to promote directly to people. They process information about the industry, and come up with plans to make a brand more visible or appealing to those most likely to buy or use it.What Skills Do Marketers Have?Marketing professionals need to have a solid base of communication and problem solving skills, which are the two main components of most marketing jobs. But those aren’t the only ones- marketers are very professionally well-rounded. Here are some of the most important skills you’d need in a marketing career.Great CommunicationMarketers do lots of communicating every day, so it’s important to be able to speak clearly and personably with a variety of people. They need to be able to communicate strategies, plans, and results to people at all levels in their company. They need to be able to communicate with potential customers to sell a brand. They also need to be able to be storytellers, making it clear how strategy will turn into results.CreativityMarketing professionals need to be able to see the big picture, and make plans to achieve those bigger goals. That means often thinking outside of what’s been done before, and reaching out in new and innovative ways to build a brand.Problem SolvingWhat is marketing, if not finding ongoing solutions to the â€Å"problem† of selling a brand or product? Marketers need to be flexible to adapt to changes in the market, or react quickly to feedback from users.Time ManagementDeadlines are a fact of life for marketers. Plans often have concrete schedules that need to be met. For example, if a new product is launching in May, the marketers have to be working months ahead of schedule to plan, make connections, and set up events, outreach, advertising, etc. well ahead of that date. Marketers also need to be able to respond quickly. If there’s a trend to be capitalized on right now, waiting a month could be far too late.A Love for PeopleBeing a people person really helps in this career path, because itâ €™s all about making connections and getting people on board. Being outgoing isn’t a prerequisite for the job, but it definitely helps.Public SpeakingMarketing is often about presenting: plans, strategies, products, ideas, results, successes, areas for improvement, and- last but not least- yourself. Marketers are often speaking in public, whether it’s in meetings or interacting with the public in general. If you’re not great at public speaking, don’t despair- this is a skill you can work on all the time, whether it’s taking classes in public speaking, or making more of an effort to move out of your comfort zone while in groups.Attention to DetailMarketers need to know the ins and outs of what they’re selling, and to whom they’re selling it. Gaps in knowledge, or cutting corners can mean serious missed opportunities, or worse, bad word of mouth for their brand.A Command of Social MediaSocial media especially has become a massive pa rt of marketing over the past ten years, and that won’t be slowing anytime soon. It’s crucial to know what the big social media trends are, as well as being tech-savvy in general, so that you’re using every possible tool to build your brand.Analytical ThinkingMarketers rely heavily on information, whether it’s scientific research, informal polls, or any kind of data, really. A good marketer needs to be able to take raw data (about users, product feedback, market trends, etc.) and transform it into action that will benefit their product.What Are the Marketing Career Paths?One of the best things about a career in marketing is how versatile it is- and how versatile it makes you. Let’s look at some of the potential career paths you’ll find in marketing.Brand ManagementBrand management means you’re responsible for the public image and response to a particular product. This is one of the most common marketing careers, and probably the one y ou think of first when you think â€Å"marketing.† A brand manager is responsible for monitoring how a product performs in the marketplace, analyzing data around the market and customers, and strategizing how to both maintain the brand and improve it.Example jobs: Marketing Manager, Brand Manager, Product Development ManagerThe Pay: This field has a median income of $124,850, per the U.S. Bureau of Labor Statistics.The Education: Brand management marketing professionals typically have a Bachelor’s degree in marketing, business, or a related field.The Outlook: This field is definitely growing, as the market gets ever more crowded with products and services. The Bureau of Labor Statistics predicts that this field will grow by at least 9% by 2024.Market ResearchIf you’ve always had a passion for stats and figures rather than salesmanship, this could be a great marketing career path for you. Market researchers take in all the data and information they can, and come up with a coherent picture of what the market truly looks like for their industry. They then come up with strategies about how to capitalize on that information, make a better product, and reach out to those customers.Example jobs: Market Research Analyst, Market AnalystThe Pay: This field has a median income of $62,150, per the U.S. Bureau of Labor Statistics.The Education: Market researchers typically have a Bachelor’s degree in marketing, business, math, statistics, or a related field. Market research analysts at all levels should have strong math and analytical skills. Advanced market analysis positions may require a Master’s degree.The Outlook: We live in a data-driven society, and people who can wrangle that data effectively will be in very high demand. The Bureau of Labor Statistics predicts that this field will grow by 19% by 2024, much faster than average job growth.AdvertisingOne of the most traditional marketing areas (think Mad Men), advertising is heavy on strategy, messaging, and planning. In advertising, you come up with plans for selling a product or service, then oversee that plan from its embryonic concept stages to execution. Advertising marketing jobs typically mean working with a squad of creative/artistic, business development, and sales teams to make sure the plan will work best for the product.Example jobs: Advertising Managers, Advertising Sales Director, Account Executives, Account Planners, Media Director, Media Coordinator, Media BuyersThe Pay: Along with marketing managers, advertising managers have a median income of $124,850, per the U.S. Bureau of Labor Statistics.The Education: Advertising professionals typically have a Bachelor’s degree in marketing, business, or a related field. Backgrounds in sales or graphic design can be helpful in this field as well.The Outlook: Demand will be growing for people who can plan and execute advertising campaigns. The Bureau of Labor Statistics predicts that this field wil l grow by at least 9% by 2024.Public RelationsFor better or worse, public relations professionals are the public face of a product, brand, company, etc. It can’t hurt to have nerves of steel and the ability to stay calm under pressure, because PR professionals are often the first line of defense when there’s any news- good or bad- buzzing around in public. Public relations people specialize in spinning public perceptions of a brand, and troubleshooting when things aren’t so great. (We’ve all seen PR peeps in action for politicians, celebrities, and companies that are in the news for one reason or another.) Public relations professionals are always there with a cohesive statement that supports their brand. Strong communication skills are absolutely essential for public relations jobs, because you speak for the brand.Example jobs: Account Coordinator, Media Coordinator, Public Relations Coordinator, Public Relations Consultant, Public Relations Assistant/As sociate, Public Relations SpecialistThe Pay: Public relations professionals make a median salary of $56,770 per year, per the U.S. Bureau of Labor Statistics.The Education: Advertising professionals typically have a Bachelor’s degree in marketing, business, communications, English, journalism, or a related field.The Outlook: As long as there are brands and public entities, there will be public relations people needed to support them. The Bureau of Labor Statistics predicts that this field will grow by at least 6% by 2024.Marketing is a great field because it has tons of opportunities right now, and is an area where you can really grow. It’s also flexible, meaning you can apply those skills in almost any industry. Whether you prefer being the one who analyzes data or the one who’s out there throwing (figurative) elbows to get attention for your brand, there’s a place in the marketing world for you.

Thursday, November 21, 2019

The management issues faced by multinationals in host nations are Essay

The management issues faced by multinationals in host nations are merely a magnified version of issues faced by these enterprises in their home countries - Essay Example Globalization and low barriers to trade propose MNEs unlimited opportunities to expend their businesses overseas. Thus, in host countries they face numerous challenges and threats which have a great impact on their profitability and market position. In many cases, the management issues faced by multinationals in host nations are merely a magnified version of issues faced by these enterprises in their home countries. MNEs are vitally concerned with the environment affecting their interests which encompass employment opportunities (i.e., the availability of jobs); conditions of employment, such as employment stability and the potential for advancement, income and the determinants of income, fringe benefits; and the employer/employee representative structures responsible for negotiation and administration of employment contracts. In many cases, environmental factors which influence the corporation are similar to those of the home country (Mckern 2003). Following Mckern (2003): the traditional view of the international environments in which MNCs operate is based on the opposing forces of national responsiveness and global integration. In the multinational the forces for responsiveness are strong and the integration forces weak, as in packaged goods, household appliances, and beverages" (p. 2). Traditional management practices do not change greatly when... This is explained by the fact that MNEs a magnified version of issues and problems faced by these enterprises in their home countries. Organization structure is one of the examples which prove this statement. Organization structure relates to management decision-making authority and the broader issues of autonomy and control. Of special relevance is the organization of the industrial relations function at the subsidiary level and the question of control in industrial relations management (Budhwar & Debrah 2001). The structures are fairly flat at the smaller subsidiaries, such as New England Drawn Steel, Mt. Pleasant Chemical Co., and Fujitsu America. They become more complex at the larger firms, such as Mitsubishi Aircraft, Murata, and Sanyo Manufacturing. At home country, as company size grows, senior management titles tend to change from manager and director to vice-president and executive director. Also, as the complexity and size of the organizations advance, basic line managemen t structures tend to move from the purely functional. Product line development and the nature of the production process are also seen as important influences on organizational development (Rugman et al 2006). MNEs with a narrow product line and a basically single production process, such as Auburn Steel, are typically organized around distinctive functional units. These structures are the same in their local subsidies around the world. Following Mckern (2003) The complexity of the environment of multi-business corporations implies that organization structures and processes need to respond to the special circumstances of each business and region. This imperative suggests an organizational response that is highly differentiated across the corporation's

Managment information system Research Paper Example | Topics and Well Written Essays - 3750 words

Managment information system - Research Paper Example However, it is possible for organizations to provide decision makers in management with raw data, which is automatically consolidated and processed. This data is given to them in a manner, which is understandable and easy to work on and these organizations are able to provide their decision makers with insightful information. These organizations utilize business intelligence processes and capabilities. This is a field of research, which is focused on the practical, in addition to, theoretical aspects, for organizations to achieve good information for them to make solid decisions. This research paper will seek to study this experience in, as well as how it helps organizations to shape data processes to get the correct information for quick and rational making of decisions. Objectives of the Research Study Find out what business intelligence is Find out the advantages that BI endows organizations with Find out the phases of implementation for business intelligence Find out the role of the Chief Information Officer in BI implementation Find out the best way to choose the tools of BI and the implementation partner Business Intelligence Business intelligence deals with the specific field of the processing and consolidation of data to retrieve information needed, for an organization, to make correct decisions. The main objective of this process is to give the correct knowledge, through various solutions, at the right time and to the right personnel (arizona.edu 1). In order to do this, it is essential have the correct mix of data collection methods, structures of data, data architectures, IT systems, and responsibilities to give meaningful information. When it comes to key performance indicators, or KPI, business intelligence has an impact that is proven. For instance, Return on Equity, or ROE, climbs to twice as high as it is in organizations that use tools for performance management widely as compared to organizations in the same industry that do not use them. In a ddition, over 60% of executive managers have said that using tools for performance management has a positive impact on the value for shareholders (arizona.edu 1). When most of the companies studied are assessing their business intelligence capabilities, they consider four levels. The first level is reporting, which is a core functionality of tools used in business intelligence, especially since its objective has to do with the creation of standard and recurrent reports in a manner that is user friendly, effective, and efficient (arizona.edu 1). By nature, reports are static and predefined and are generated through an end user request or periodic refreshing via automatic schedulers that can be uploaded on servers in the intranet or shared drives that are accessible to corporate users. The department’s key functionality, therefore, is reduced to consolidation and aggregation of data in an ideally automated and repetitive approach from sources of data that are trusted. The secon d level for the organizations is dashboards, which contain aggregated and high level strategic organizational data that is also inclusive of consolidated performance indicators and comparable presentations (arizona.edu 1). They are inclusive of interactive and static reports with the data being translated into illustrations, gauges, charts, and graphics to make communication simpler with regards to complex topics. The dashboards allow for primary interactions and

Wednesday, November 20, 2019

Licensing Agreement Essay Example | Topics and Well Written Essays - 2000 words

Licensing Agreement - Essay Example This is considered to be the first step of intellectual property. This report will identify issues that Alarmz ltd might face by entering into an agreement with a Brazilian company and how identified problems might be overcome. Introduction Alarmz Ltd is a company that prides itself with the use of technologically updated car alarms five years running. We deliver and fit the top brands in car alarms including Clifford, Cobra, Hornet, Viper, Avital, Laserline and Autowatch and all forms of car alarm, parking sensors, audio, hid lighting etc. We also fit car accessories at amazingly low prices. Our specialty includes remote start and 2way car alarms and our clients are guaranteed excellent results. With the increase in car thefts and faulty vehicle tracking devices, there is a need to ensure that cars have well manufactured and functioning alarms. This has led to our company, Alarmz Ltd to create ideas for the manufacture of a new tamper proof alarm. This alarm will be designed in a wa y that minimizes chances of tampering by people who have malicious intentions with the car. This alarm system will have features that will be different from other market alarms. In this quest, we were able to identify the Brazilian Company Redfern Integrated Optics (RIO) Inc as our preferred manufacturer. RIO Inc. is a company that is well known for the manufacture and development of optical and subsystems based on Planar External Cavity Laser Technology (PLANEX). It distributes exclusive price-performance returns in energy, security, infrastructure, metrology, and other markets. The qualities of products produced by RIO Inc are the best so far in the market. Cases of dissatisfaction by customers have been minimal. The distribution of their products is on a wide area scale, as they have adequate transportation that oversees distribution. This is therefore, the better option we have identified to work with as a manufacturing company. There is a need for Alarmz Ltd to enter into a lic ensing agreement with RIO Inc. A licensing agreement is necessary because, our company needs to protect its intellectual and invention rights. Since our company came up with an idea and wants to make the product a reality, we still need to have rights over the product as the inventors. Alarmz ltd will need to increase its revenue, and the product can do that. Making a licensing agreement ensures that Alarmz ltd; the original inventors of the product enjoy the benefits of the product and are involved when an increase of price for the product is needed. A licensing agreement will enable our company to increase visibility and access to our product under a trademark with RIO Inc. A licensing agreement will enable the product to bring attention to our company. This is an intellectual property that can become symbolic, when shared and used in the right way. Alarmz ltd needs to be careful in entering a licensing agreement and adequate research should be done before with adequate legal guid ance. The agreement is contractual between Alarmz ltd and RIO Inc., or any other company that we may choose to do business. In this agreement, RIO Inc. can exploit our product, process and manufacture it, but obliged to pay us royalty from the sale of the product. The licensing agreements will give Alarmz ltd enjoyment of benefits that will be achieved by the production and sale of the alarm. In creating a licensing agreement, we will give limitations to RIO Inc, who is not the

Tuesday, November 19, 2019

Is Alexander Wendit right that anarchy is what states make of it If Essay

Is Alexander Wendit right that anarchy is what states make of it If so, what are the implications for IR theory - Essay Example Therefore, in a given essay the key elements of Wendt’s theory are presented in order to comprehend all the levels of his theoretical framework. Afterwards, it is reasonable to analyze his place in the academic field through the evaluation of his assumptions within contemporary theories. Finally, the real implications in the present international system and the relevance of Wendt’s prescriptions on the new world order conclude this paper and prove that his ideas are only the preliminary stage in the development of completely new approach in international relations. To start with, the most popular idea of Alexander Wendt that is at the same time the title of one of his books proclaims that â€Å"anarchy is what states make of it† (Wendt, 1992). In short, this thesis means that states in international relations instead of unifying and providing collective policies create an environment of constant suspect and rivalry. However, this notion contains several important ideas within its context. First, the close look to contemporary international relations proves that the states as artificial creations rely on subjective behaviors of those people who live on their territories. In fact, there is a two-fold explanation of this thought. On the one hand, Wendt demonstrates that previously individuals had decided to organize themselves into the larder anonymous communities; in this context, the real nature of these entities is still individualistic in conditions when its personality is pluralistic (Wendt, 2003, p. 511). On another hand, anarchist n ature in its core does not accept formalized hierarchies and aims on searching for the methods to introduce group conscience (Prichard, 2010, p. 4). Summarizing both these ideas, it is inevitable for states to demonstrate certain â€Å"goal-seeking behavior† (Wendt, 2003, p. 513), resulting from their human

Monday, November 18, 2019

Cultural Tourism Essay Example | Topics and Well Written Essays - 3250 words

Cultural Tourism - Essay Example A thriving cultural economy can often improve the socio-economic status of a city and contribute positively to local community life. An improved packaging and marketing of The Thames Gap which consists of the Hampton Court Palace, the Richmond Park, the Kew Gardens and the view from Richmond Hill will result in higher revenues in the form of higher visitor arrivals for this cultural venue. Hence, the management of The Thames Gap must derive useful inputs from the SWOT Analysis which is tackled in this paper. A better and improved marketing strategy will redound to higher revenues and ultimately, the greater well-being of the residents of the City of London. Various tourism studies have highlighted the importance of cultural tourism and its contribution to the socio-economic development of the City of London. Von Eckardt (1980:140) has emphasised that culture is something that rises up from below. This development is a result of the new cultural planning which leads to community development. Fox-Przeworski et al. (1991:250) suggest that there is no single set of measures that can bring about successful urban economic regeneration for all cities. Hence, a cultural planning approach aims to combine cultural planning with other urban policies covering the. economic, environmental, social, political, educational, symbolic parts to ensure a more integrated development (Bianchini, 1993). Evans (2001) provides a complete analysis of the development of arts and cultural planning within the context of urban renaissance. Von Eckhardt (1980:142) again emphasised the integral nature of cultural planning by emphasizing that the art of architecture, the art of urban design, the art of winning community support, the art of transportation planning, and the art of mastering the dynamics of economic development.In addition, Harvey (1989) argued that cultural tourism is inextricably linked in the context of urban development. planning has a significant economic dimension, as stated by Von Eckhardt (1980): Good cultural planning is quite similar to good economic planning. Smith (1996:57) suggests that 'the so-called "urban renaissance" has been stimulated more by economic than cultural forces'.In the past, heavy focus been placed on the economic imperative in regeneration strategies. Fox-Przeworski et al. (1991:237) claim that the basic basis for successful local economic regeneration is an honest evaluation of the challenges and opportunities facing the local economy. Social, cultural and welfare issues whic h are crucial to the welfare of local communities has not been neglected by key officials.Cultural tourism requires global competitiveness. For instance, specific measures to enhance the competitiveness of the local economy should consider the entire economic, social and environmental structure. The local population is the priority where jobs are to be created or housing improved. Bianchini (1993:212) also stressed the importance of local community interests in urban regeneration initiatives in Western Europe as a clear goal to revitalise the cultural, social and political life of local residents which should always precede and sustain the formulation of physical and economic

Sunday, November 17, 2019

Using Technology to Motivate Students in the Science Classroom Essay Example for Free

Using Technology to Motivate Students in the Science Classroom Essay Each year, more students are dropping out of high school. Students are bored and feel that they are not learning anything that is useful in the real world. Teachers are finding an increasing number of students becoming less engaged in their academic studies. There are public schools willing to bribe students to pay attention and make better grades. Instead of bribery, educators need to make the curriculum more appealing to student interests, develop critical thinking skills to be able to adapt and/or solve real life problems. Today’s world is full of media and technology use that can be used in the classroom to spice things up. This paper focuses on the integration of WebQuests, virtual video games, and virtual dissections in the science curriculum. Using Technology to Motivate Students in the Science Classroom Today, a majority of students are either bored, frustrated, or feel like school is a waste of time. Many educators find that these students will not complete assignments, participate in classroom activities, or try their best. There are a number of reasons for the lack of motivation in students including they may have learning disabilities, have bad experiences in school, fear ridicule from their peers, and or they are not learning about a subject they are interested in. Many educators find that these students will not try, will not complete assignments, or participate in classroom discussions or activities. Some students who seem unmotivated may have learning disabilities, had bad experiences in school, fear ridicule, and or are not in a class or subject they are interested in. Some of these students just sit there and daydream. While others become discipline problems by disrupting class and hurting the learning chances of others. Educators are constantly assigning detention and in-school suspension to those with discipline issues. Students who misbehave or have given up tend to have this psychological perceptive that they are compensating for their belief that they are stupid (Mendler, 2000). There are number of public schools that seem to be desperate enough for students to make better grades that they are willing to bribe students, not with candy or homework passes, but with money. There are public schools around the country that have used or are currently using programs that pay students to make better grades. Students who participate in these programs may make better grades, temporarily; however, when the cash incentives are removed the grades tend to return to their normal range. Most educators agree with Sullo (2009) statement that giving students bribes like this only â€Å"devalues education and learning.† Rather than using these extrinsic rewards, educators need to use more intrinsic system that relies on students taking more interest in the topics or materials covered. Pederson’s William’s (2004) study states that the usage of more problem based learning would work better as an intrinsic motivator. In problem based learning students have to set up their own objectives in how to solve a problem given to them by the teacher. This student centered method gives students more ownership of their goals and gives more meaning to their work. In addition, using students centered assessment, where students are involve with their own evaluation, helps students to examine what and how they have performed their tasks. Using a WebQuest Some researchers say that the way to motivate students is to cover topics that relate to real life. One way to make a topic relevant to real life is to use a WebQuest. A WebQuests are inquiry-based activities that were developed in 1995 by Bernie Dodge (March, 2003). This type of activity uses a layered process in which the learner uses the internet to facilitate the acquisition, synthesis and analysis of information. It requires the learner to take charge of their own learning, resulting in better understanding and retention of knowledge. A WebQuest is made up for six critical components: an introduction, task, resources, a step-by-step process, an evaluation, and conclusion (Yoder, 1999). When implemented correctly, WebQuests not only challenges the learner to collect and gather information, but to take the knowledge and apply it to real-life scenarios, relationships and processes. The task itself can be modified in length of time it takes to complete and groups, individual or coll ective. One of the disadvantages of WebQuests is the time it takes a teacher to create or critique a pre-made task. But as with any other good teaching methods, planning and preparation is time-consuming. Most WebQuest are free to use online. Any teachers can create their own WebQuest or use an already made WebQuest. There are WebQuest wizards available online that can help a teacher through the creation process. When using a pre-made WebQuest the teacher must go through the activity and make sure the information if correct and that all the web links are working. A science teacher could create a WebQuest that would have students look at water pollution in an area. The students task would be to research ways to prevent water pollution and ways to clean it up. A few examples of pre-made WebQuest can be found on the sites listed in listed in Table 1. Place Table 1 about here Virtual Games Current and past studies on student motivation have found that traditional instruction lacks researched strategies that could promote motivation in students (Dantonio Beisenherz; 1990). Most educators tend to stick to traditional methods of teaching to the text and having students memorizing facts. Instead, teachers need to use a combination of text, activities, and projects to better engage students. Discovery learning allows students to pursue their own answers to explain an event of what happens during a laboratory experiment is an intrinsic motivational technique. What is today’s perceived mind-waster could be one of tomorrow’s educational solutions. According to an article written by Greenemeir (2009), several educators are advocating that schools use video games because it promotes discovery learning via development of critical thinking skills that students can apply to real-life situations and enhances their understanding in math and science. Video games provide multiple modes and means that can be adapted to different learning styles. They often challenge the learner competitively in order to boost motivation and learning goals. Virtual games allow the learner to take small steps to accomplish complex tasks. Learners are often in charge of their own learning and are given feedback frequently. The Director of Future Learning Initiatives at Kauffman Foundation, Merrilea Mayo, cites studies that show a 7 to 40 percent improvement in learning when using virtual games versus the traditional lecture format (Greenemeier 2009). One of the drawbacks to using video games in an educational setting is finding quality games. Many games tout being educational, but just use superficial elements that do not actually teach content (Dewar, 2010). Educators need to make sure that winning is based on thorough knowledge of material. When creating an educational virtual game the game needs to be relevant and meaningful to the student, show that what is learned can be used in other situations, such as in real life. In addition, games need to involve the student in each aspect, motivate students by piquing their interests. Some games may require a fee, but there are also some quality activities that are free. Whyville, for example, is a virtual world that engages and teaches the learner through various constructional games, role playing and activities. Other examples of virtual games are listed in Table 2. Place Table 2 about here Virtual Dissection Another way to make the topic more interesting and students willing to do an activity would be to use virtual dissections instead of real, hands on dissections in the classroom. There are some students and/or parents that refuse to dissect a real animal for the sake of a science class. One way to get around this problem is to use a virtual dissection program. In a study (Lalley et al. 2010) performed on the virtual dissection software, V-Frog ©, the researchers found that students using the software did not learn more than students who did the actual hands on dissection. However, the advantages to using a virtual dissection can out-weigh any of the possible disadvantages. In the science class, students are able to do an in-depth study of the anatomy of both an invertebrate and vertebrate animals through dissection. Within a virtual dissection, students are able to repeat their dissection as a review; no one would have to deal with the smell, and of the decomposing specimens. In addition, by using a virtual dissection, students are not handling sharp objects or going to their next class like their specimen. There are multiple virtual dissections programs available via software and through different websites, from dissecting mammals, reptiles, owl pellets, to flowers. In addition, there are several free to use, online websites with pictures of the different dissected parts visible (see Table 3). By using online websites, a school can save money on not having to buy new specimens each year per class. In addition, students can review the material in places outside of school. Place Table 3 about here Conclusion It can be hard to motivate students, especially when educators have not been train in how to actually motivate students. Educators not only need to know how to motivate students but also in managing and coping with students who come to class with the plan to create as much disruption as possible in order to entertain themselves. More and more students are dropping out of high school because they are bored and feel that they are not learning anything that is useful in the real world. Educators need to make the curriculum more appealing to student interests, to real life events and problems. If students are interested in the topic and engaged in classroom activities there will be less discipline issues which might lead to less student dropouts. Reference Dantonio, M. Beisenherg, P. (1990). Don’t just demonstrate – motivate! The science teacher, 57(2), 27-29. Dewar, G. (2010). Educational video games. Retrieved from http://www.parenting science.com/educational-video-games.html Greenemeier, L. (2009, January 1). Using virtual worlds and video games to teach the lessons of reality. [Web log comment]. Retrieved from http://www.scientificamerican.com/blog/60- second-science/post.cfm?id=using-virtual-worlds-and-video-game-2009-01-01 Lalley, J.P., Piotrowski, P.S. Battaglia, B., Brophy, K. Chugh, K. (2010). A comparison of V- Frog © to physical frog dissection. International Journal of Environmental Science Education, 5(2), 189-200. March, T. (2003). In What WebQuests Are (Really). Retrieved from http://bestwebquests.com/ what_webquests_are.asp Mendler, A. N. (2000). Motivating students who do not care: Successful techniques for educators. Bloomington, Indiana: National Education Services, 7. Patrick, H., Yoon, C. (2004). Early adolescents’ motivation during science investigation. The Journal of educational research, 97(6), 319-338. Pedersen, S., Williams, D. (2004). Comparison of assessment on effects of learning and motivation in student centered classroom. Journal of Educational Multimedia and Hypermedia, 13(3), 283-306. Sullo, B. (2009). The motivated student: Unlocking the enthusiasm for learning. Alexandria, Virginia: ASCD. Yoder, M.B. (1999). The student WebQuest: A productive and thought provoking use of the internet. Learning and Leading with Technology, 26(7), 6-9. Table 1. WebQuest Web Resources |Internet4Classrooms |http://www.internet4classrooms.com | |WebQuest.org |http://webquest.org | |teAchnology |http://www.teach-nology.com | Table 2. Virtual Game Web Resources |Whyville |http://www.whyville.net | |Kinetic City |http://www.kineticcity.com | |Planet Science |http://www.planet-science.com | Table 3. Examples of Free Virtual Dissection Web Resources |Cow Eye Dissection |http://www.exploratorium.edu/learning_studio/cow_eye/index.html | |Frog Dissection |http://www.cumberland.k12.il.us/schools/chs/starwalt%20projects/Frog%20Dissection/frog_dissection.htm | | |http://www.mhhe.com/biosci/genbio/virtual_labs/BL_16/BL_16.html | |Fetal Pig Dissection |http://www.whitman.edu/biology/vpd/main.html

Friday, November 15, 2019

Poetic Devices And Analysis

Poetic Devices And Analysis Poetry is a form of literature that expresses and individuals thoughts and feelings that are put into words illustrating vivid images. E. E. Cummings is a poet who writes in a manner of originality and excitement. Two of his well-known and thoroughly studied poems are Somewhere I have Never Travelled and Pity This Busy Monster, where poetry is written with expressive metaphors and similes, a vivid persona being revealed and a difference in environments being pleasant and harsh. This essay depicts poetic devices of metaphors, persona, euphony and cacophony. Poetic devices are important for analysis and to interpret the message of the poem by the audience that the speaker is trying to describe and illustrate. E.E. Cummings uses many comparative terms to express his deepest feelings and thoughts through his poetry. In the poem Somewhere I have never Travelled contains many metaphoric phrases and similies to describe the emotions behind his poem. In the first stanza and the first line of the poem, the word travelled (603) is metaphoricaly used to explain a journey the speaker is experiencing especially a positive one that is decribed by the word gladly (603). In the phrase, your eyes have their silence (603) the speaker is referring to another person whose eyes show no expression of love or interest, just as silence is an absence of communication. The metaphoric phrase, in your most frail gensture are things which enclose me, or which I cannot touch because they are too near (603), descrives the feelings the speaker has created towards this woman by her actions and gestures, but prevent him from opening up to her, portrayed by the word enclose (603). He feels like he cannot be open with thi s woman because she has not showed the same true, passionate feelings he has for her. By the end of the first stanza, there contains many metaphors expressing the theme of love to this woman, especially the real journey the speaker takes through this womans eyes. In the second and third stanzas, similes are used to compare his love to this woman with nature. Firstly, your slightest look easily will unclose me though I have closed myself as fingers, (603) begins to depict the feelings of him holding back his feelings, just as fingers are tightly closed into a fist. The speaker also starts to express his feelings of this woman through a rose, your open always petal by petal myself as Spring opens (touching skillfully, mysteriously) her first rose (603). He describes this woman being a beautiful wonder, for as time goes by the woman slowly reveals herself to him and he loves even more. In the final stanza the speaker states not even the rain, has such small hands (604). Rain has such a huge impact on earth, even it being the smallest in size. Rain can shape rocks, can form mountains and works slowly but leaves wondrous effects. The speaker personifies rain as having hands, being small but having so much influence. This leads to the character of the woman having such a great influence and impact to the speakers life and emotions. Looking through all the metaphors, all her slightest glances and frail gestures are things which are changing him in a way that is so extraordinary, just as rain has a powerful influence on the world. In Somewhere I have never travelled, the poems persona is portrayed as a humble man in love. The humility is shown by the lack of capitalization, specifically in the pronoun, I, which supports the speakers extreme devotion to his lover. By rejecting the pronoun, the speaker assumes a casual humbleness and modesty. He is totally giving away any power he has over himself, even his life and death, to his beloved. He is so submissive and meek that he does not capitalize any of the words throughout the entire poem. The speaker does not want to call attention to any particular part in the poem, hence the lack of capitalization. He wants the audience to understand the passion and beauty of love he has for this woman. All throughout the poem, the poetic device euphony is emphasized. Euphony is referred as a pleasant spoken sound that is depicted and laid out by the audience. He uses nature as an image to portray the loving atmosphere that is being delivered. Simple and elegant words like rose or Spring (603) are soothing words that describe a new beginning or experience for nature, but can be personified to describe a person you find a new journey with. He uses sensual words to describe his feelings of excitement and happinss such as slightest look or touching skillfully (603). These words depict the feelings and emotions that arise from her natural movements. The speaker also describes his love so pleasantly through body parts with words like eyes or heart (603) that are words that significantly reflect love and affection. The most affectionate phrase that reflects a positive atmosphere of love and care is only something in me understands the voice of your eyes is deeper than all roses (603). Thi s phrase allows the audience to understand that no one sees anything as deep and as far as what the speaker sees in this woman. Many roses catch many peoples eyes and attention to be elegant and beautiful, but this woman is way more extravagant then that. The poem Pity This Busy Monster also lays out thoughts and feelings of society through many metaphors but no prominent similes. The most relevant is pity this Busy Monster, manunkind, not (606), which implies to reveal sympathy to humankind represented as monsters. Humankind has led lives of comfort and reliability on technology and new inventions that has allowed our everyday routines to be easier. The newly formed term manunkind (606) is referring to the opposite definition of mankind. The speaker is describing manunkind (606) as humanity being hectic and strenuous. It is quite evident that the speaker has a negative outlook on humanity and the actions humanity has taken to make life comfortable. Through this line alone, the speaker is explaining how every aspect of an individuals le that interacts with technology has turned them into a monster. However, by the end of the line the speaker states not because he wants the audience to understand that there is no reason to take pity on humankind, when we have turned to technology for assistance in our lives. Through this metaphor, the main theme of humanity is revealed and explored. Another important metaphor that is expressed is we doctors know a hopeless case (606. This illustrates that doctors are representing humans and society, by this we all are aware of the fact that leading out lives in such a manner results at a point where it would be incredibly difficult to change back to ways before technology came into play. The persona of this particular poem is the speaker portraying hatred and disappointment towards society and humankind. Throughout this poem the speaker does not refer to himself personally, through the pronoun I or me, but included himself through the pronoun we (606). The speaker is considering themselves to be part of this inadequate and victimized society. The speaker wants the audience to recognize that the poem is not pertaining to the speaker directly, but what the speaker feels humanity has turned into. The speaker also uses the term monster (606), which is personified to be dangerous and scary. This reveals the level of the speakers thoughts and feelings on what technology and other entities humanity has turned to in order to make their lives content. By the use of words and terms in this poem, the speaker exposes a device known as cacophony. Cacophony means to be harsh sounding and this is vividly illustrated throughout this poem. With words like monster, disease, victim, and even hell (606) expose feelings of danger and being afraid. Monster is used in the title and in the first line of the poem, to allow the audience to be afraid of what this speaker is about to reveal. A disease is something humanity gets exposed to and effects an individuals well being. The speaker is reflecting on the fact that technology is affecting peoples everyday lives and health. Additionally, the word victim expresses an individual in danger and has been put into danger by a criminal, referred to in the poem as technology. Finally, the word hell is implied to a place of fire, damage and destruction. The speaker is expressing his fear of what technology and what society has turned to depend on to destroy our lives. All these words conclude to one surro unding environment of negativity and destruction. Interpretation of poetry comes from understanding the metaphors that are written, the persona the poet is writing in and the environment sounding of the poem, whether it is pleasant or harsh. Both poems by E. E. Cummings reveals these poetic devices in great emphasize for the audience to comprehend. The speakers in both poems were discovered to be two different individuals with various thoughts, one being in love and the other disappointed in societies dependence on technology. The use of metaphors and similes has assisted in appreciating the reasoning behind writing the poems. Euphony and cacophony describe the sound of the poems that are explicitly illustrated. Interpreting the feelings love and the unkind thoughts towards society has helped the audience to understand other peoples perspective on situations that arise in our daily lives.

Thursday, November 14, 2019

Essay --

Report on family Breedlove Evaluator Morgan Bluebird, MSW intern February 12 2013 All personal information collected and used is protected from unauthorized disclosure by the Privacy Act. The Privacy Act also affords family of the clients the right to challenge the accuracy and completeness of the information and have it amended as appropriate. Identifying Information and Referral Source Clients’ name: Cholly Breedlove Client’s name: Pauline Williams Breedlove Day of birth: 21-06-1901 Day of birth: 13-03-1903 Role: Man of the house Role: lady of the house Civil status: Married Civil status: Married Clients’ name: Sammy Breedlove Daay of birth: 11-09- 1925 Role: Son of mr. Breedlove and mrs. Breedlove Civil status: Not applicable Client’s name: Pecola Breedlove Day of birth: 07-04-1928 Role: Daughter of mr. Breedlove and mrs. Breedlove Civil status: Not applicable The problem stated in this assessment relates to Pecola Breedlove, therefore when speaking of the client, it refers to her. The client is referred by her primary social worker, Dr.Trampene. Presenting the problem Pecola Breedlove, daughter of Cholly and Pauline Breedlove is suffering under the rough treatment at the hand of her family, what is more the functioning of her family in total. As mentioned before the development of the client may be thwarted if no intervention will be applied. The dysfunctional family causes the most damage to her because of the everyday violence as well as it engenders several negative external factors. The client is facing problems that relate to an inferiority complex, also Anxio... ... cruelty - physical abuse - sexual abuse - Z62.4 Emotional neglect of child Cholly Breedlove: - Z61.1 Removal from home in childhood - Z62.4 Emotional neglect of child - Z61.8 Other negative life events in childhood - F43.1 Post-traumatic stress disorder - Z72.6 High-risk sexual behaviour Pauline Breedlove: - F60.2 Dissocial personality disorder, not out of the question - Z60.4 Social exclusion and rejection - Z61.8 Other negative life events in childhood Treatment: 1. Weekly individual psychotherapy to reduce depressive symptoms and improve social and occupational areas for all four client. 2. Psychiatric evaluation to address potential use of antidepressant medication, for Pecola and Cholly Breedlove. Antidepressant drugs may be used in addition. 3. Out of home placement client 4. Biweekly couples Therapy session

Wednesday, November 13, 2019

The Cask of Amontillado by Edgar Allan Poe Essay --

Typically, a carnival masquerade is celebrated as a joyous and social liberation from the masses of mundane daily activities, but in â€Å"The Cask of Amontillado,† by Edgar Allan Poe, the protagonist Montresor creates a different meaning to the festival for his so-called friend Fortunato. Edgar Allen Poe uses an inventive writing style which sets up a situation in the beginning of the story. He intrigues the reader in the first line of the story, â€Å"...but when he ventured upon insult I vowed revenge† (Poe Page 1). Poe uses this stylistic writing by providing subtle pieces of information and imagery to draw the reader in, anticipating the rest of what is to come of Montresor's plan for revenge. In a seemingly harmless exchange of words between men, time begins to draw to an end for Fortunato whose naivety and trust in Montressor earns grim fate as some would believe to be his destiny. Montresor, through his pride, became an angry individual and had felt that Fortun ato had caused him â€Å"a thousand injuries† (Poe 1). Overshadowed by his delirious thoughts, Montresor’s deep hatred for Fortunato can be perceived as no more than envy or jealousy. Fortunato, a very wealthy man, dabbled into hobbies, such as being an avid wine connoisseur. Along with that Fortunato is part of a high society by being a member of masons. By that, Montresor felt Fortunato’s status and ability to purchase anything he desired, specifically wine, degraded his own status , ultimately causing Montresor to become displeased, disrespected, and unloved. Therefore, forcing Montresor to believe that Fortunato needs to be repressed to protect himself from these insults. In this story, I will argue that through the usage of different types of irony, Montresor did not think of... ...akes Montresor the one preforming masonry while Fortunato is actually the one belonging to the Masons. Overall, the story â€Å"The Cask of Amontillado,† displays a cleverly set usage of ironies to depict Fortunato’s death. As verbal, dramatic, and situational ironies were used, it can be said that not everyone may be who you think they are. Fortunato who thought Montresor was a dear friend, later betrayed his trust and soon after killed him. Poe makes the story more interesting and comprehensive as it sets certain emotions within the audience to sympathize with Fortunato for desire of the Amontillado, and the complete trust in his friend. Works Cited Delaney, Bill. "Poe's THE CASK OF AMONTILLADO." The Explicator 64.1 (2005): 33- 5. ProQuest. Web. 21 Oct. 2013. Poe, Edgar Allan. â€Å"The Cask of Amontillado.† Literature: A Portable Anthology. 14-18. Book. 21 Oct. 2013.

Tuesday, November 12, 2019

He can see those eyes, those beautiful blue eyes stained with blood and evil – Creative Writing

Sweating, He awoke from this nightmare. Breathing in frantic, panicked breaths. He often woke up like this. Always the same nightmare. No matter how he tried he could never get back to sleep. Those eyes he saw, they haunted him, no matter how he hated to admit it, they completely controlled his life. Ever since that night three years ago when his life was ripped to pieces†¦ just like his parents. He'd grown up in a small town called Raggs on the east coast of Germany with his Mother, Father and twin sister. To their neighbours and friends, they were a normal family, but He knew different, he knew of his father brutality and abuse towards his sister and mother. His sister would come into his room late at night, covered in bruises and shaking. She hated their father; she'd always talk about how she wished he was dead, that one day she was the one who'd kill him. That she'd kill our mother too for not protecting them, for letting him beat her. He always agreed. He thought they were just words that helped her release the pain inside herself. Until he saw it. He was walking home from football practice late at night, it was cold and there was a heavy fog. His friends had all gone home before him and he was alone. He walked as fast as he could; these streets were dangerous after 8pm. It was cloudy and the moon was hardly visible. There was something wrong about that night. It was too quiet. As he approached his front door, he could smell an awful scent, it reeked of blood. He rushed inside, the smell was overwhelming, he felt faint. All the lights were off, but he could tell someone was home, the house always smelt of fresh flowers, his mother loved flowers. It was too odd. He heard a shuffling noise in the back room, almost as though someone was dragging something. He tiptoed along the hallway, trying to be as quiet as he could, feeling along the cold walls to keep himself from tripping up. He felt something wet on his fingers; in the dim light it looked black on his fingertips. It was blood. Now that his eyes had adjusted to the darkness, he could see it. Blood everywhere, all over the carpet and the walls, drag marks going into every room. His heart was thumping inside his chest, his throat was dry. What had happened? Had his father gone mad? Was there a murderer in the house? What had happened to his sister? His mother? He crept into the back room, holding his breath, what would he do if they noticed him? He didn't know how to fight. He scanned the room with his strained eyes; the curtains were pulled; only a little moonlight lit the room. There was someone sitting there, on the sofa. Staring at him, so it seemed, though he couldn't see the persons face. The mysterious stranger stood up and started walking towards him, he could feel himself hyperventilating. From the silhouette, the stranger seemed quite short, about his height with a feminine figure and short hair. â€Å"I told you I'd do it, Ien.† The stranger whispered, getting closer. That voice. It was familiar, soft and girly, but it sounded wrong. It was too harsh sounding. Too menacing. The light filtered in through the gap in the curtains. His eyes were drawn to the figures on the floor around his feet. A stifled scream escaped his lips as he realised who they were. It was his mother and father; they were white as snow, apart from the blood painted on their skin. He looked back up at the stranger, tears spilling from his eyes. His green eyes met deep blue ones staring back at him. He knew those eyes. He knew that same green cross-shaped scar that he himself wore under his left eye. It was his sister. They weren't their real parents, but they'd adopted them when they were 6 and treated them with nothing but love and affection, until the beating started. But it was a family, and that was more than enough for Ien. He couldn't remember much of his real parents, his mother died in childbirth and his father was violent. But he couldn't remember how he got this scar, and why Lena had it too. It was a strange scar, his was a cross, like you get at a gravestone, it was tinted blue and stained under his left eye. Lena had the same, but hers was upside down, and green. It would be logical if they were born with them, but they weren't. He couldn't even remember where his dad went. Neither could Lena. They both blacked out one night, and woke up in a hospital; apparently they were comatose for 2 years. The frustration of not knowing things was too much to bear, Ien liked having answers, Lena always told him that sometimes the answers were best left to the imagination. That the answers weren't always the answers you wanted. â€Å"Lena?† He whispered. His heart was racing, what was happening? Why was she looking at him with such dreadful eyes? His father's eyes. â€Å"Lena, what did you do?† â€Å"Sometimes the answers aren't always what you want to hear.† She giggled. She started walking towards him, the weak, rotted floorboards beneath her creaking as she moved. He saw a flash of light from her hand, she was holding something. A knife. He heard the drip-drop of blood as it ran off the blade, filling the cracks in the floorboards, slowly getting closer. â€Å"And my name is not Lena. Lena wouldn't hurt a fly. She's so weak. But I'm stronger than Lena. I've seen the things she's gone through, I feel her pain. She's crying inside me. But this time I'll take over, she can't hold me back anymore.† Ien drew a long, shaky breath. He could feel the tears filling his eyes. Who was this monster? Dirtying Lena's hands with the blood of the people she loved the most? He couldn't let Lena be destroyed by this thing that is controlling her mind, but she's getting closer. He was so confused. What did she mean by ‘She won't hold me back anymore'? Were there two Lena's? Before Ien had time to figure everything out, she had the blade at his throat. The cold metal cutting into his skin and making his hair stand on end. She brought her mouth close to his ear, her cold breath chilling him to the bone, she whispered â€Å"And now it's your turn.†

Sunday, November 10, 2019

High School and Kyle

Being rich, famous and good looking has its up and downs. Kyle Kingsbury is a high school student who is currently in the ninth grade at Tuttle. He has the total package he has blonde hair blue eyes, he is good looking, tall, and rich. Kyle is the most popular boy at his high school. He is very rude to people that he considered were ugly. In his mind he thought that no ugly people should have a conversation with him. Kendra Hilferty decided to teach Kyle a lesson by punishing him for being rude to people. Kendra cast a spell on Kyle. The spell turned Kyle into an ugly hairy beast. This spell would last for two years. Kyle had to find someone who loved him for his personality because he now looks like a beast. She must also prove her love through a kiss to break the spell. He would not be able to use his money or his good looks to help him out in this situation. If Kyle does not find someone to love him for his personality within two years he would live a beast for the rest of his life. Kyle appearances as a beast are just as they seem. He walks upright almost as if he were a human. His teeth are now fangs. His fingers were now claws. Kyle hair was all over his body. I can’t touch Kyle in person, but I imagine that he would feel like a furry dog or monkey. Kyle voice became deeper as a beast. He would roar from time to time when he became upset. He would more than likely to have the smell of an animal such as a dog, monkey, or bear. I wouldn’t know what he taste like because he is a human beast that is not edible. Kyle would be treated differently as a beast because he was ugly and hairy. Most people wouldn’t want anything to do with him. They would be afraid of how big he was. His own father disowned him so you could imagine what a stranger would do for him. This spell will teach Kyle not to go around treating people differently just because they looked different, didn’t have any money, or didn’t fit into the particular popular crowd. Kyle is a young man that thinks that the world revolves around him. He was rich, good looking, and popular. He did not associate with people who he thought was ugly. He was rude to people on a regular basis. Kendra thought she would teach Kyle a lesson by casting a spell on him to turn him into a beast. He would now see and know firsthand what it feels like to be ugly and unpopular.

A Cost Utility Study Health And Social Care Essay

In critically measuring this cost-utility survey the Drummond ‘s checklist was used as a guideline ( Drummond et al. 2005 ) . This checklist was chiefly created as a tool for critically measuring published documents but could be used by writers as a usher for bettering their studies. There are several grounds for utilizing such a published methodological guideline for economic ratings, this includes: It may increase the transparence of the survey – makes it easier to measure what the writers have done. Using such a checklist may let comparings between surveies – the reader is confident any differences in reported results between surveies are non due to methodology differences, if writers apply a similar format. The usage of a standard format may turn to the considerations of methods and lead to the betterment in quality of ratings. An analysis of the usage of different wellness economic guidelines to compare surveies found 75 % understanding between methodological analysis ( Hjelmgren et al. 2001 ) . The dissensions that did originate were in the pick of position, which cost included in analysis, rating methods and resources. As reported, such differences are expected given issues like differences in state wellness attention systems, and intent of the guidelines ( Drummond, Sculpher, Torrance, O'Brien, & A ; Stoddart 2005 ; Hjelmgren, Berggren, & A ; Andersson 2001 ) . Therefore, utilizing such a checklist, as a method of careful and systematic scrutiny of the published paper, allows opinions on its relevancy, value, and trustiness in that context.Health EconomicssHealth economic sciences and its application is a technique and theoretical account by which decision-makers can measure the costs of two or more disease intervention or wellness services, which can help in determination devising between the possible picks ( Robinson 1993c ; Shiell et Al. 2002 ) . The overall purpose of any survey that includes an economic rating is to supply information, which shows the advantages and disadvantages of a wellness intervention or service based on its cost-effectiveness and non merely on the clinical effectivity. It is now recommended by wellness guidelines, such as the one quoted in the appraised paper National Institute for Health and Clinical Excellence ( NICE ) , that economic ratings are carried out at the same clip as clinical tests ( Birch and Gafni 2004 ; Weatherly et Al. 2009 ) . Therefore, it is really of import that the appropriate method of economic rating be used. There are many different ways of mensurating the results of economic ratings. Two similar types of economic rating of programmes or intercessions are Cost-utility analysis ( CUA ) , in which the result is a individual â€Å" public-service corporation † based measuring, and cost-effectiveness analysis ( CEA ) , in which the result is a natural unit based measuring ( Robinson 1993b ) . CUA and CEA estimate the comparative costs of different intercessions or interventions when they successfully achieve ends ( Levine and McEwan 2001 ) . Table 1 shows the difference between cost-utility analysis ( CUA ) and cost-effectiveness analysis ( CEA ) . Both techniques are used in health care to compare alternate methods or interventions etc, in footings of results and costs ( money ) . Table 1: Differences between two types of analysis ( Torgerson and Raftery 1999 )Type of analysisCostssConsequencesConsequenceCost-effectiveness ( CEA )Money Different magnitude of common step Cost per natural unit of outcome e.g. cost per unit of blood force per unit area reducedCost-utility ( CUA )Money Single or multiple effects – valued as â€Å" public-service corporation † Cost per unit of effect e.g. cost per QALYCost-effectiveness analysis ( CEA ) The primary result of a CEA is the ratio of cost per natural unit of result. As a consequence, CEA can merely be used to compare costs within the same disease ( Robinson 1993a ; Robinson 1993c ) . The strength of CEA is that it merely combines cost and effectivity informations to make a comparing. However, its failing is that it can merely compare within the same disease type and this attack does non give any indicant of whether the entire benefit of a intervention exceeds its entire costs.Cost-utility analysis ( CUA )The primary result of a CUA is the ratio of cost per QALY. As a consequence, CUA can be used to find the comparative strength of a penchant for each result ( Levine & A ; McEwan 2001 ) . Health attention ratings use the â€Å" public-service corporation † step of quality adjusted life old ages ( QALY ) in this type analysis ( Drummond, Sculpher, Torrance, O'Brien, & A ; Stoddart 2005 ; Petrou and Renton 1993 ; Robinson 1993b ; Torgerson & A ; Raftery 1999 ) . For the last three decennaries, research workers have used QALYs in the appraisal of wellness intercessions ( Sassi 2006 ) . For the QALY, the benefits are measured in footings of the overall index of wellness addition based on the impact on measure and quality of life ( Kernick 2003 ; Sassi 2006 ) . However, one challenge to this is that public-service corporations are a step of wellness that relies on pick to pull out a penchant. An advantage of utilizing CUA is that it can be used to compare costs across different diseases or wellness programmes as a standard step cost per QALY is used. The disadvantages of utilizing CUA are in the adequateness of the QALYs in capturing all the wellness attention costs of an intercession.Study DesignIn the debut to the paper, the research inquiry is clear in that this is a survey to show the cost public-service corporation of a supervised walk, plus beef uping and stretching exercising programme versus â€Å" best attention † . The pick of the aged ( aged 60 plus old ages old ) and reasonably down adult females as the survey group is based on old research demoing rate of significant physical inaction in this group. The paper does province the economic importance of the research inquiry in footings of the secondary results of physical inaction in aged, such as increased hazard of cardiovascular disease or musculoskeletal upsets. In add-on, the importance is besides stated in term of a quality of life addition in older grownups set abouting moderate physical activity. It is really of import to within an economic paper to stipulate the point of view taken, since an point may be from one point of view may non be from another. As a consequence, the point of view of the CUA can impact act upon the cost/ benefit ratio ( Robinson 1993c ) , and the point of view is clearly stated in the paper. This CUA is being looked at from the wellness system perspective, peculiarly decision-makers in Primary Care, instead than hospital position. Examples of this are: The statement, â€Å" †¦ , the present survey could assist determination shapers to heighten the preventive function of primary attention†¦ . † , found in the decision of the abstract. The statement, â€Å" †¦ , as a wellness system resources are limited, the decision-maker often selects the schemes†¦ † , found in the debut. In this paper, the intercession ( exercise programme ) is clearly stated but inside informations of the control â€Å" best attention † is brief, an premise is made by the writers that the reader is cognizant of what this entails. This is of import because â€Å" best attention † may change from state to state will do it hard to reiterate the test or even use the consequences straight ( Greenhalgh 1997a ) . One inquiry asked by the Drummond Checklist in the subdivision of â€Å" Study Design † ( Drummond, Sculpher, Torrance, O'Brien, & A ; Stoddart 2005 ) looks at whether the paper reviewed has described viing options. Within this paper, the viing options are good described, within its debut and treatment. In footings of a survey designed as a randomized controlled test, the survey described in the paper seems reasonable, with clear inclusion and exclusion standards stated and a clear flow chart of the participants throughout the trail. However, a point about to do about the paper is the intercession was over a six-month period and follow-up appraisal was at six months, hence hard to see any impact of sustainability of the intercession.Data CollectionThe paper used the EQ-5D questionnaire as one of the measuring tools in the trail for primary results and it clearly states this is used for the economic rating. The common construction of economic ratings is that it involves the measuring of inputs ( costs ) and the results ( benefits ) ( Weatherly, Drummond, Claxton, Cookson, Ferguson, Godfrey, Rice, Sculpher, & A ; Sowden 2009 ) .EQ-5DThe benefits of the intercession demand to be identified, so it is important when looking at results of wellness attention to be able to mensurate provinc es of wellness in a simple standardized manner ( Anon 1998 ; Kind et Al. 1998 ) . As a consequence, the EQ-5D questionnaire was developed and validated as such a generic province of wellness measuring tool by the EuroQuol Group, an international research web established in 1987A ( Brooks 1996 ; Kind, Dolan, Gudex, & A ; Williams 1998 ) . Subsequently, the EQ-5D being able to mensurate these alterations in wellness province is used in economic ratings. However, there are restrictions to the EQ-5D. It is deserving observing that a study of a representative population utilizing the EQ-5D did happen of import differences in bomber groups, such as higher rates of anxiousness or depression systematically reported by adult females than work forces ( Kind, Dolan, Gudex, & A ; Williams 1998 ) .CostssThe paper describes the method used for the measures of resource and the currency used for the unit costs, Euros. However, the survey examined merely direct costs incurred after each participant had seen the physician and does non include indirect costs. There are grounds for this given in the paper: The statement, â€Å" †¦ did non include other possible costs because the clinical analysis did non happen statistically different alterations in the usage of the National Health System†¦ † in the Methods. The statement, â€Å" †¦ the enlisting did non necessitate any extra clip by the practician. † in the Methods. There is no ground to believe that the costs used do non reflect the true costs for the resources used. However, the paper does non province implicitly the costs for the control group, those acquiring â€Å" best attention † . The chief cost incurred in this survey is for the intercession, which was the fixed cost of wage for a alumnus in athleticss scientific discipline in wellness publicity and this is referenced from authorities guidelines. This cost is shown in â€Å" Table 2 † , which reports the incremental cost per individual, i.e. the extra cost to bring forth one extra unit of result. This survey did non set or dismiss the costs. This would be necessary if more resources were outlaid at the beginning ( Robinson 1993a ) , for illustration in purchasing capital outgos like exercising equipment. This was clearly non the instance with respect to the intercession studied.Analysis and reading of consequencesWithin the tabular arraies of the paper, the consequences for the primary result are clearly reported and the types of statistical and economic analysis carried out.Statistical analysisIn theory, systematic prejudice is avoided in a randomized controlled test by choosing participants from a population and randomizing them to the different groups ( Greenhalgh 1997a ) . In a survey, the baseline informations collected on each group is compared with each other to look for choice prejudice ( Bruce et al. 2008 ) . But, there may hold been possible for choice prejudice in this test, as there were some systematic differences between groups, with the intercession group being somewhat less down and less over weight and younger than control group. However, the paper does describe that these differences seen were non statistically important. As there were differences well in the agencies of the datasets, the paper used the nonparametric Kolgomorov-Smirnov trial utilizing the rectification of Lillifors, a trial to see whether two samples are from the same distribution. As consequence the paper presents information to take the uncertainty of choice prejudice, nevertheless, in the paper it was non clearly stated if the randomization was blinded.Economic AnalysisIn the appraised paper, CUA is clearly stated as the signifier of economic rating used, because the two intercessions â€Å" best attention † and supervised exercising programme are non straight comparable in footings of a natural unit of result. In this paper, CUA is the most appropriate as the results of the intercession studied are multi-dimensional ( Greenhalgh 1997b ) . In the â€Å" Analysis and Interpretation of consequences † ( Drummond, Sculpher, Torrance, O'Brien, & A ; Stoddart 2005 ) in the Drummond Checklist in the subdivision of expressions at whether the paper reviewed has described attack taken to sensitivity analysis and this paper, within its methods and consequences, covers this subject. The ground for including a sensitiveness analysis within a paper is of import as economic theoretical accounts may be utile as a tool by decision-makers there are countries of uncertainness within economic analysis ( Robinson 1993a ) . Therefore, it is of import to when analyzing the information to see what impact alterations in the certain parametric quantities affect the consequences. Thus the hardiness of the informations can be tested ( Robinson 1993a ) . In the analysed paper, a simple attack was taken with a few cardinal parametric quantities changed. The consequences of the survey are shown in â€Å" Table 3 † and the referee can b e confident of the theoretical account used, as the sensitiveness analysis of the information is robust over a scope of premises e.g. assessment clip, figure of participants excess. For the economic analysis, the paper states that a non intent-to-treat analysis was carried out. By utilizing this attack there is a possible for prejudice within the informations ( Bruce, Pope, & A ; Stanistreet 2008 ; Hollis and Campbell 1999 ) . Those who dropped out were excluded from the analysis as they did non hold follow-up informations, nevertheless these drop-outs may be unrepresentative of all participants in each group so bias may be introduced. If an Intention-to-treat analysis was carried out in this survey the intervention affect seen may be diluted, but this is seen as a better manner in that it is more realistic in pattern, as it allows for divergences from standard pattern, in that it includes people who are non willing or unable to follow with the intervention ( Bruce, Pope, & A ; Stanistreet 2008 ; Hollis & A ; Campbell 1999 ) . As this survey presents its ego in its decisions as a â€Å" †¦ matter-of-fact and cost-efficient scheme†¦ † an intentio n-to dainty analysis would hold been more suited.Reported Results of the surveyWithin its treatment subdivision of the paper, the findings of the survey are outlined. Using the Drummond Checklist in the subdivision in the â€Å" Analysis and Interpretation of consequences † ( Drummond, Sculpher, Torrance, O'Brien, & A ; Stoddart 2005 ) the fulfils the inquiries in the checklist in the treatment subdivision. Clearly this survey answers the survey inquiry. Reports on the decisions are drawn from the informations presented. In add-on, the strengths and failing of the survey are looked at in footings of similar surveies.DecisionsIt is of import in research into wellness services that economic rating rules are applied, so that the wellness services produced from the research outcomes provides the best wellness attention, based on the allotment of scarce resources, for the population studied. As with any other research, economic ratings require critical assessment and cardinal inquiries need to be asked. The guidelines in the Drummond Checklist are really utile as a tool to measure critically any economic rating research, assisting readers to separate the good from bad surveies. Even though there are some restrictions in the paper of the cost-utility survey, overall the good points outlined supra would hit this paper overall as a good economic rating utilizing the Drummond Checklist.

Friday, November 8, 2019

Economic Value Added (EVA) Essays

Economic Value Added (EVA) Essays Economic Value Added (EVA) Paper Economic Value Added (EVA) Paper Name: Tutor: Course: Date: Economic Value Added (EVA) EVA is the most successful performance metric used by their corporations as per a commercial perspective. Despite its popularity attributed to successful marketing by Stern Stewart Co, by financial theory has proven it. It is also consistent with various valuation principles, which is important to investors’ analyses. Today it is one of the most sought after financial tools. It is simple to understand why. Administrators have increased the value of their companies by simply following the rules of EVA. Similarly, equity investors who have used EVA and have identified which companies are using them have gained wealth. Therefore, the decision by leading corporations such as ATT to switch to EVA as a measure of performance is justified. From the article, EVA is simply a metric used to determine a corporation’s profitability relative to its capital cost. Capital cost refers to money used in the purchase of products necessary for the operation’s success. In short, EVA refers to after-tax-profits minus the sum of annual capital costs. As it turns out, most companies are not fully aware of their capital costs and thus they end up covering their costs and adding value to a firm. Despite EVA’s popularity today, it is not the newest idea in corporate finance. The oldest idea in business is earning more revenues than the cost of capital. In 1988, John Snow, CEO of CSX Corp, introduced EVA to his company. CSX deals with freighting goods using its enormous fleet of containers and railcars. On that particular year, the metric pointed at negative $70 million in its Intermodal business. The CEO, therefore, ordered the division to get the EVA up to breakeven point by 1993 or face sale. Since then, Intermodal’s freight volumes have been up while the capital costs have declined. Other major corporations have also embraced the metric with profound success. Briggs Stratton, for instance, has achieved profitability by enforcing EVA on its five divisions. The principle has also enabled Coca-Cola to achieve improved cash flow in its operations (Tully Hadjian 38). Job order costing is a method of allocating costs of manufacturing to individual products. When the manufacturing processes are different from each other, job-order costing is applied. Because of the significant differences in the manufacture of products, the job order costing system will develop a job cost record for every commodity. That record will show the materials used, labor utilized as well as manufacturing overheads spent in each activity. This way, the cost of capital can be determined as per EVA methodology. An instance of a company that utilized this was Briggs Stratton. Before its implementation of EVA, Briggs Stratton lacked a profit centre in the consumer engine business. The company also lacked knowledge of each division’s EVA thus; it suffered high capital costs without knowledge. With implementation, each division knows its EVA regardless of the product made; whether a lawn mower or pump. That knowledge has enabled the company to save a lot of money by outsourcing production of some expensive components. For instance, the company has phased out production of the largest engines for pumps and generators to Mitsubishi. Thus, capital that was previously tied to expensive processes has now been freed up for more profitable ventures by reduction of variable costs. Cost Volume Profit analysis (CVP analysis) is a powerful tool. This is because it enables managers to understand the relationships between cost, volume and profit in their enterprise. CVP takes place by focusing on various interactions. For instance; prices of products and per unit variable cost. Other interactions are; the level of activity, total fixed costs and the mix of sold products. Use of CVP analysis is essential in making of various decisions by managers such as what products to manufacture, pricing to apply and which strategies to implement in marketing. CVP concepts play a critical role in EVA. CVP concepts such as change in variable, fixed and sales costs enable managers to determine costs of capital. Since the application of EVA by CSX Corp, its Intermodal division has been able to track such costs efficiently. The number of containers and trailers used has dropped from 18,000 to 14,000. However, its freight volume has since increased by 25%. Initially, they used to delay at terminals. With EVA, managers at CSX were able to identify them as idle capital. They, therefore, developed means to take the containers to the rails in five days. CSX has also been able to reduce its fleet of locomotives from 150 to 100, representing a $70 million decrease in capital costs. By ensuring higher load capacities in its routes, train use reduced. Segment reporting is the provision of separate accounts of a public corporation’s different divisions. Its purpose is to provide shareholders proper knowledge of the company’s performance in each segment it carries out business. Managers use it to determine profitability and incomes for each division. This is very useful in EVA metrics. Initially, ATT Corporation only provided balance sheets for its six largest divisions. Most of the smaller business segments such as the toll-free number services were lumped together as a group. Therefore, managers were oblivious of which segment benefited ATT and which made losses. On adoption of EVA, however, matters have taken a turn. Robert Allen, CEO of ATT encouraged managers to sub-divide their profit centers into several semi-independent entities. As a result, the balance sheet contains all capital costs. Smaller divisions are now required to beat capital costs and contribute to the company’s earnings. Activity based costing (ABC) is useful in implementation of EVA. It enables managers to assign overhead costs in manufacture based on machine hours and returns on investment. The Coca-Cola Company has implemented EVA very successfully by carrying out activity based costing. The company consists of several divisions. However, its most profitable is the soft-drinks business. Under the leadership of Robert Goizueta, the company has focused manufacturing on soft drinks and is slowly moving away from instant tea and other businesses. This is because soft drinks earn 24.9% on capital while the other segments average around 7% returns on investment. With this, the company has averaged a 27% increase in EVA over 5 years EVA has also influenced capital budgeting decisions. Divisional spending is now under control. Useful investments are now been made. An instance of such impact is the Quaker corporation, which manufactures breakfast cereals and other snacks. Previously, the company operated slowly, only to accelerate beyond capacity as the end of a quarter approached. This filled 15 warehouses with finished goods. This practice is to aid the managers trying to load retailers with goods, therefore, improving quarterly results (and their bonuses). Such practices increased costs of operation in several ways. First, more warehouses had to be occupied, and laborers had to work overtime. However, EVA has brought such practices to light. Warehouses reduced to ten and inventories to $6 million. From the above, it is clear that EVA is an important tool in performance and wealth metrics in corporations. For instance, it has enabled identification of non-performing divisions. Therefore, improving profitability of various corporations has improved. In that way, it has also improved transparency in operations of public companies via segment reporting. EVA has influenced decision making in corporations. Investment centers now use differential analysis in the evaluation of business opportunities in order to come up with a solution holding the least capital cost. Tully, Shawn Hadjian, Ani. ‘The Real Key to Creating Wealth.’ Fortune. 20th September 1993: Page 38. Print.

Thursday, November 7, 2019

Alzheimers Disease and its Effects essays

Alzheimers Disease and its Effects essays Memory is an essential part of everyones daily life; therefore, memory loss can be a stressful and sometimes frightening experience. However, for so many people, memory loss reaches to far greater extents than where someone left his or her wallet or where one parked their car in a parking lot. It is thought by scientists that as many as 4.5 million Americans suffer from the severe form of dementia, Alzheimers disease (AD). Alzheimers disease is a progressive brain disease that affects a persons ability to remember, speak, learn, or even do simple tasks such as brushing ones teeth or combing ones hair. Being a form of dementia, it not only targets memory, but mood and behavior changes as well. As AD progresses, its symptoms impact every part of a persons life. Eventually, such common tasks as bathing and getting dressed become troublesome and stressful activities. Sadly, as the stages of AD worsen, the person suffering with the disease eventually will require complete care in order to live in normal day to day life. Though scientists continue to research Alzheimers disease, there is yet to be a known cause or cure. It is known that deposits, known as plaques and tangles, form in the brain and thus disrupt the flow of messages through the brain. AD is most commonly found in people over the age of 65. Along with increasing age, family history of AD greatly increases a persons chance for developing AD. Women are also at higher risk for developing AD along with people that have suffered a traumatic head injury. Because little is known about the onset of Alzheimers disease, a diagnosis can be hard. AD can, however, be correctly diagnosed ninety percent of the time in specialized centers. Tests of memory, problem-solving, counting and language are all examined. Urine and blood tests may also be run to find other possible causes for the patients symptoms. Drug-reacti...